Wednesday, June 3, 2009

CLEVER ad campaigns get me EVERY time.

The funny thing is that this has been sitting in my in-box for over a month. Every now and then, I go through my old mail and I open it and think - "I need to write about that." If you've wondering how your PET can live the good life, than I hope that you get as much of a charge out of this advertising campaign as I do.

Their tagline is:

Because it's not your pet's fault there's a recession.

Tails & Company actually offers products from under $10 and has a really nice selection of items for your dog or cat. BUT - it's their LUXURY items that make me smile when I look at them. I just have to keep my mini bull-terrier away from the online catalog, because there's NO WAY I'm buying him a $10,000 doggie mansion.

All I can think of is that this is the Neiman Marcus Holiday Catalog for your pet. I enjoy their advertising campaign - I would just rather be living rich FOR LESS, so I'll just be browsing.


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